Through powerful lead gen technology, OneForce streamlined DigitSec's engagement across social media and email platforms, providing more broad and efficient outreach. The goal was to increase awareness around S4(SaaS Security Scanner), a product built for Salesforce.
DigitSec is a SaaS company with a flagship product, S4 for Salesforce. This unique offering stands as the only continuous application security testing (CAST) platform specifically tailored for Salesforce environments. Designed to seamlessly integrate into the DevSecOps within the CI/CD pipeline, S4 empowers developers and operations teams by embedding security measures directly into the software development process. This innovative approach ensures a robust security posture for Salesforce applications, safeguarding them against potential vulnerabilities.
DigitSec recognized the need to broaden awareness for S4 and aimed to build a robust community around its offerings. Manually engaging on social media brought slow results, so DigitSec enlisted OneForce for effective outreach execution. Their goal was to leverage social media platforms for faster market engagement.
OneForce employed their proprietary lead gen technology, and DigitSec was able to 10x their social media engagement. DigiSec was able to significantly amplify their reach while still maintaining a personal touch in their communications. This approach, encompassing both email and LinkedIn engagements, resonated well with the target audience. The results were remarkable – an accelerated growth of the DigitSec community and the cultivation of an eight-digit sales pipeline within six months.
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